Cardiovascular fitness training is necessary for optimal health. Our bodies benefit from running but running on hard surfaces can do more harm than good to our body. For example, many runners have beat up their knees, ankles, hips, back and other body parts from indiscriminately running outside on rough, hard, pavement. Treadmills can be the source for bodily aches and pains as well. Frequent running on a treadmill can become stressful on your body and even worse, the pressure applied to your joints can build up and cause severe pain, strictly limiting your ability to run for long distances. Stair climbers can put an enormous amount of pressure on your joints too. Running outdoors on anything other than grass can cause significant damage to our body, just as climbing stairs, or running on a treadmill can. Elliptical trainers provide similar cardio results as other aerobic exercises such as climbing stairs and running on the treadmill, however, working out on elliptical’s and cross-trainers significantly reduce the pressure one applies to their joints while trying to lose weight. Elliptical trainers allow its users to exercise while putting almost no pressure on their knees whatsoever. Through providing an impact free, cardiovascular workout, with a wide range of resistance levels, millions of Americans use elliptical machines at home and at the gym.

Impact injuries plague athletes around the world daily. Cross-trainers and elliptical machines became popular in the 1990s as the public needed a way to get a total body workout inside their home without having to bang their knees, hips and ankles up. No matter how sophisticated the suspension system on a treadmill is, runners who like to exercise for long periods of time will eventually due damage to their body from an extended amount of time of applying pressure to their joints. Reducing the amount of injuries caused by in home aerobic activity such as running on treadmills and climbing stairs, elliptical trainers entered the market approximately 20 years ago and have become more and more popular since their inception.

Although some elliptical’s only works out the lower body, the majority of elliptical’s and cross-trainers provide their users with total body workouts, making time spent on the elliptical more efficient and effective than time spent on a stair climber or stationary bike. Calories burn at a much faster rate if you exercise your entire body on an elliptical, versus sitting down in a recumbent bike and cycling for several miles. More muscle groups are targeted simultaneously from working out on an elliptical than almost any other piece of fitness equipment.

Cross-trainers will not only help people decrease their body fat, build lean muscle and have fun doing it, but exercising on cross-trainers also increases motor fitness skills and balance. Developing stronger motor fitness abilities and improving your balance can both be worked on while using the lower body workout on an elliptical, while not holding on to the upper-arms, rails, or whatever else your cross-trainer has to hold on to. Although it will be difficult at first and you may even fall (be careful, have friend with you), once you get the hang of walking/jogging/running on your trainer without holding onto anything, you will be on your way to better balance and stronger coordination skills.

Pricing on ellipticals and cross-trainers can range from $100 to $10,000.00.

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Executive Summary

Brief Excerpt from Industry Overview Chapter:

The US fitness equipment manufacturing industry consists of about 100 companies with combined annual revenue of about $3 billion. Major companies include Cybex International, ICON Health & Fitness, Life Fitness, Nautilus, and Precor. The industry is concentrated: the top five companies account for more than 50 percent of revenue.

COMPETITIVE LANDSCAPE

Demand is driven by consumer income and demographic trends. The profitability of individual companies depends on unique product designs and effective marketing. Large companies have some advantages in brand recognition, but small companies can compete effectively by building unique products.

PRODUCTS, OPERATIONS & TECHNOLOGY

Major products are motorized treadmills, stationary bikes, stair climbers, rowing machines, and elliptical ‘cross-trainers,’ collectively called aerobic exercisers; and weightlifting machines (‘strength training’), and traditional weightlifting equipment (‘free weights’ and benches). In addition, there are a large number of ancillary products. This equipment allows individuals to exercise by themselves in a limited space. The two major market segments for fitness equipment are the home and the institutional exercise equipment market (including health clubs, corporations, apartments, and hotels). The home market is by far the largest and has grown significantly in the past decade. Products are made and marketed separately for the two segments.

Products for home use are mainly treadmills and exercise bikes. Cost is a primary consideration, so home equipment is generally built with lighter materials, as it is rarely used more than one hour per day.

SOURCE: http://www.researchandmarkets.com/research/1ddebb/fitness_equipment

Fitness Equipment Deals:

If you are determined to get in shape, maintain your current build, or just want to add some lean muscle to your body, then we here at KingsofCardio.com would love to help you. Let us be your right-hand man and we will provide you with health club quality discount home fitness equipment, free personal training, diet plans, and excellent customer service. We have a wide range of home fitness equipment and Cardio Fitness Equipment at blowout sale prices, including treadmills, elliptical, recumbent bikes, rowing machines, stair climbers, spin cycles, Pilate’s machines and much more. Our store includes modern cardiovascular training equipment and strength equipment, as well as commercial machinery for health clubs and gyms. The Kings of Cardio are entirely dedicated to providing you with gym gear that will enable you to lose weight, look great, and feel your absolute best. Everybody wants to stay in shape, but it is almost impossible to devote the amount of time necessary each and every day that it takes in order to get a full workout in without interruptions. By having a treadmill, elliptical, bike, or other pieces cardio equipment domestically at your disposal, you get to eliminate gas, traffic, sweaty machines, long lines and most importantly, you can save yourself time.

Cardio Fitness Equipment:

When you decide to put your health first through purchasing cardio fitness equipment such as treadmills, exercise bikes, stair steppers, ellipticals, and rowing machines, you must make sure to buy health club caliber and professionally certified cardio exercise equipment. For example, a Weslo Cadence G-40 will not provide the same amount of stability and longevity that a Life Fitness 95Ti treadmill would. In other words, the Life Fitness 95Ti is rated for usage in gyms and expected to work perfectly fine in your home for fifteen to twenty years. Not only will a gym quality treadmill such as the Life Fitness 95Ti last a long time in your home, but the 95Ti was built to withstand constant usage by men that weigh up to 400 pounds. Conversely, the Weslo G-40 Cadence will not last nearly as long as the Life Fitness 95Ti. The Weslo Cadence is rated to last under five years. Additionally, the weight capacity on the Weslo G-40 Cadence treadmill is only 250 pounds, whereas the Life Fitness 95Ti has a treadmill weight capacity of 400 pounds! Other benefits provided by the gym quality Life Fitness 95Ti over the cheaper and lighter Weslo treadmill include a wider and longer running area, user-interactive fitness programs and a stronger, higher quality drive motor. The heavy steel frame of the LF 95Ti treadmill will remain sturdy even throughout fast and intense runs. The Weslo Cadence treadmill is not designed to perform well throughout intense and consistent usage. Through purchasing a Life Fitness 95Ti instead of Weslo Cadence , your expected value will increase as will the quality of your physical fitness routine. To simplify, home fitness equipment is necessary for those who wish to stay in shape and remain healthy, however, budget and lightweight fitness equipment will lose you more dollars than weight. Health club quality fitness equipment is exactly what is needed for the home.

Eliminate distractions through purchasing health club rated cardio in order to look and feel your very best. Finding time for running, biking, climbing and rowing is much easier for those who have fitness equipment such as treadmills, stair steppers, stationary bikes, ellipticals and rowing machines in their homes. Make health the the number one priority for you and your family in 2011. Make sure as an adult that you are not contributing to the fact that two out of three adults are fat. More importantly, make sure your children are not statistics contributing to the fact that the rate of obesity for our children has tripled in the last three decades. Cardio fitness equipment is great for the health and well being of one and their family. Excuses centered around no time, high gas prices, and crowded gyms will be a thing of the past once you have cardio fitness equipment to use at your home. Wake up and jump on the treadmill right away. Get a 15 minute workout in right before breakfast. Studies show people with home fitness equipment are more likely to reman fit than those who do not have a cardiovascular fitness equipment at home

The REPUPATION of the manufacturer who produces the exercise machinery you are looking at is important as well. GREAT NAME BRANDS INCLUDE KETTLER, BODY-SOLID, BODYCRAFT, PRECOR, LIFE FITNESS, STAR TRAC, CYBEX AND STAIRMASTER. Try and do some quick homework on the brand name of the piece of home or commercial fitness equipment that you are looking to buy. Most of the time you will find that the company you are looking into is entirely legit and manufactures quality machinery (especially if you purchase with the Kings of Cardio) but sometimes you will find that the company in which you are looking into doesnt have a good reputation at all. Many off-brands and private labeled products come with illegitamate warranties and are prone to breaking down. It is absolutely a must that you not buy brands such as these. With all of the great fitness equipment brands such as Precor, Life Fitness, Star Trac and Cybex (some other too), why in the world would you ever gamble on a company that has negative reviews? It would make no sense. If you really want to be the guy who gets Georged by some sly fox salesman on some toy, they call a piece of cardio equipment, then by all means go for it! Maybe you can be the guy that gets a piece of fitness equipment that matches up with those of your friends that cost double what yours cost. I tried to be that guy with a stereo system once. When some slicksters came up to my car and offered me what looked like a $2000.00 stereo for $150 and some Tupac CD’s, I jumped at the opportunity, hahhahaha opportunity, and bought it ($125 and some CD’s….seriously). Then after I bought this sweet looking stereo from these sharks, I called all my friends and told them to meet me at my house to see the new amazing stereo I bought at a fraction of what they all paid for theirs and well we all know what happened…..unless your a… well…. anyway it didnt work at all, and that is exactly what is going to happen to you when you buy some piece of exercise equipment called the Super Track by some freak who goes by the name of Super John the Fitness Don. But like I said, if you really want to give it one shot, then go for it and gamble! Good luck and remember we told you so. BUY A PIECE OF HOME GYM EQUIPMENT THAT IS MADE BY A REPUTABLE COMPANY!